Based on traffic count figures provided by the Virginia Department of Transportation, thousands of vehicles travel the Roanoke roadways each day. According to an Arbitron study, virtually every American travels in a vehicle each week. Ninety six percent (96%) of Americans say they have traveled in a vehicle as a driver or a passenger in the past week.
Based on traffic count figures provided by the
Virginia Department of Transportation, thousands of vehicles travel the Roanoke roadways each day. According to an Arbitron study, virtually every American travels in a vehicle each week. Ninety six percent (96%) of Americans say they have traveled in a vehicle as a driver or a passenger in the past week.

Market Description

ADZNACTION.COM

Adz N Action is the latest innovation in mobile outdoor advertising. Adz N Acton advertising vehicles have state of the art scrolling billboards with high impact graphics that are backlit and move.

Adz N Action puts your message on the streets, in your target area in front of thousands of potential customers. These advertising vehicles travel in premium high traffic locations such as Hwy 581, the Valley View Area, downtown Roanoke, Hwy 419 and downtown Salem.

Adz N Action advertising vehicles operate a scrolling display system, featuring up to 8 promotional billboards on each of its three sides. These billboards are truly eye catching and can not be ignored.

Packages

Shared Routes (13 Week Minimum) Advertisers share the billboard space on the scrolling vehicle five days a week during the busiest times of the day including morning and evening rush hour. The vehicles travel a customized route that is based on numbers provided by the Maryland State Transportation Department. Included in this package is the GPS Tracking System, a Professional Driver, Fuel expenses, and Illuminated Billboards.

Shared Events (6 Hour Minimum) Advertisers share the billboard space on the scrolling vehicle during a Special Event. Whether its a professional sports game, a fundraiser, the theater or a show, the Adz N Action vehicle will deliver your message. Included in this package is the GPS Tracking System, a Professional Driver, Fuel expenses, and Illuminated Billboards.

Exclusive Events (16 Hour Minimum) This package allows the Advertiser sole discretion to the Adz N Action vehicle at a designated location such as place of business or special event or on a customized route of his/her choice. Included in this package is the GPS Tracking System, a Professional Driver, Fuel expenses and Illuminated Billboards.

Specifications

Billboard Placement Options

Single Billboards - front, side or backWrap- two sides and the back billboard.
Multiple Billboards- Displays your multiple billboards on the same side in a row or multiple billboards on all four sides.

Billboard Design Specifications

Side Billboards

120" wide x 60" height
Live area is 6" in from all edges
150 dpi CMYK color

Back Billboards

62" wide x 60" height
Live area is 6" in from all edges
150 dpi CMYK color

Front Billboards

61" wide x 20" height
Live area is 6" in from all edges
150 dpi CMYK color

File Formats Supported

PDF (preferred), AI (preferred), Hi Res JPG, PSD

Notes:

Placing text or images outside the live area is not recommended.
Images should be saved in CMYK for best results
Outline fonts if possible

Acceptable Media: CD-RomSend Files To:
P.O. Box 1012
Dublin, Va 24084

Email Files To: you can send files through www.yousendit.com which is an FTP site. Go to the ftp site, enter recipients email address as artwork@adznaction.com, upload the file and send.

Route Information

Adz N Action Advertising Vehicle travels during the morning commute and the afternoon and evening commute. After the morning commute and evening, Adz N Action will travel and park on the busiest main streets again and again strategically hovering around busy intersections, shopping malls and downtown areas. These zones have been customized for Shared Advertising Vehicles. Typically, Roanoke shared routes would includemultiple zones of operation such as the Valley View area, Downtown Roanoke and Salem. These zones also cover main highways such as 419 and 581. Please note that additional zones are coming soon!